Have you seen the latest ads from Microsoft? Somehow or another the fact that I am going to get Windows7 on my computer is supposed to be the reason I buy the computer.
That reminds me of IBM selling OS/2 as the coolest operating system (and it was, and of course mostly designed by Microsoft) but it became so much easier to use Windows since there were so many new whizbang apps that I could run. OS/2 just had a few good apps, not hundreds.
Now we see the same thing with MS holding up their Win8 for tablets as super cool (or Win7 on a laptop). When are they going to understand that we really do not care what O/S we run (better it never interacts with us) and that it is the apps (mostly browser and mobile) that own our time slot now.
Why would I use Word to edit some document on my PC at home when I can use web authoring on the web and edit directly on my delivery mechanism (website & internet) and have a much cleaner and efficient interface.
Matt Scoble in Business Insider writes:
On the low end, Amazon and Barnes & Noble can sell tablets as a loss-leader that get users to buy more digital content. Microsoft can't compete there because it simply sells the operating system and its hardware partners won't be willing to match Amazon's price because they have no services on which to make money.
It really is kind of deja vu to see Microsoft in this position.
This site is produced by